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I work for the Info-Tech Research Group in business development. We are an IT Advisory and Research Firm. Here's what one of our top analyst's said about Chrome so far:





Chrome takes on Microsoft’s Internet Explorer

Launch may impact longer-term application delivery strategies by Microsoft and Adobe


At first blush it would appear that Google’s foray into Web browser technology with Google Chrome re-ignites the traditional browser wars, creating an alternative to Microsoft’s Internet Explorer. But the key component of the announcement is optimized delivery of applications including Web 2.0, challenging current thinking on client application delivery strategies from current market leaders Microsoft and Adobe. And if there is a casualty in the browser wars, it’s likely to be Mozilla’s Firefox which overlaps with users likely to be drawn to Chrome, says Info-Tech Research Group.


“Rekindling the browser wars is the last thing that enterprise IT leaders want or need to have happen. This is something they thought was behind them, with bad memories about compatibility testing and applications delivery challenges,” said Tim Hickernell, associate lead research analyst with Info-Tech Research Group. “For Google’s Chrome to be successful Google should avoid a simple ‘post it and they will download’ strategy and instead build channel relationships that prove Chrome’s added value when bundled with Web 2.0 emerging applications.”


However, Google lacks ‘street credibility’ for their enterprise applications, and need the strength of strategic channel partners to provide solid applications demonstrating the added value of Chrome.


“Microsoft and Adobe, who have been conveniently ignoring each other’s efforts in the marketplace thus far, need to firm up their messaging and positioning of their strategies to defend against encroachment by Google,” said Hickernell.


[www.infotech.com]

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Subject Views Written By Posted
Chrome...Googles New Web Browser 213 JonnyMcA 02-Sep-08 14:23
Re: Chrome...Googles New Web Browser 110 Nolondil 02-Sep-08 20:45
Re: Chrome...Googles New Web Browser 58 W_C_Sally 03-Sep-08 08:17
Re: Chrome...Googles New Web Browser 106 Louise 03-Sep-08 21:02
Update issue: Re: Chrome...Googles New Web Browser 103 W_C_Sally 04-Sep-08 00:58
Re: Update issue: Re: Chrome...Googles New Web Browser 103 JonnyMcA 04-Sep-08 10:19
Re: Chrome...Googles New Web Browser 102 JonnyMcA 04-Sep-08 10:22
Re: Chrome...Googles New Web Browser 96 W_C_Sally 04-Sep-08 13:09
Re: Chrome...Googles New Web Browser 107 Pete Vanderzwet 12-Sep-08 19:10
Re: Chrome...Googles New Web Browser 91 W_C_Sally 19-Sep-08 14:46
Re: Chrome...Googles New Web Browser 110 Hoppy 19-Sep-08 23:24
Re: Chrome...Googles New Web Browser 109 JonnyMcA 20-Sep-08 09:45
Re: Chrome...Googles New Web Browser 104 W_C_Sally 21-Sep-08 14:52
Read the user agreement. 97 Chaka 04-Sep-08 01:36
Re: Read the user agreement. 96 W_C_Sally 04-Sep-08 01:41
Re: Read the user agreement. 112 lobo-hotei 04-Sep-08 06:33
Re: Read the user agreement. 104 Nolondil 06-Sep-08 23:47
Re: Read the user agreement. --finally I can use it! 47 W_C_Sally 08-Sep-08 07:20
Re: Read the user agreement. --finally I can use it! 110 Pete Vanderzwet 12-Sep-08 19:12
Re: Read the user agreement. --finally I can use it! 100 W_C_Sally 19-Sep-08 14:43
Help!!! 106 Cintia Panizza 20-Sep-08 23:27
Re: Help!!! 98 W_C_Sally 21-Sep-08 14:49
Re: Help!!! 113 Cintia Panizza 23-Sep-08 03:32
Re: Chrome...Googles New Web Browser 104 Jergat 04-Sep-08 14:04
In addition 96 Jergat 04-Sep-08 14:22
Add-on's... 110 ohmygosh 04-Sep-08 16:50


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